The traffic you can get from search engines is really valuable and that is partly because it is very targeted and doesn’t cost even one penny. While there are plenty of things that will play into how much SEO success you have, before you spend a lot of time working on off page efforts like link building, you need to focus on the on page SEO efforts. So what is “on page” SEO? All it is is the optimization work that you do on your own webpage. From the content that you compose for your posts to the keywords you insert within them–it all factors into “on page SEO.” The real purpose of this article is to show you exactly what you need to do to make the on page SEO work to your advantage.

You can add a little more horsepower to your SEO when your URL, or domain name, contains the site’s main keywords. You want to make the domain readable and sort of user friendly which means not too long. Chances are that all the really good names may be used, but you can do something like insert a single letter at the end. There are trade-offs when you start playing little tricks to get the domain you want, so just be aware of that. Do not forget the site map no matter if you have a blog or a static site as that is another SEO helper. Most people place a link to their site map in the footer of each page, it is a lot like an admin link that is in the footer. Everything is positive about using a site map, so you should just get it up and running, and it is easy to use the blog plugin for this. Nevertheless, the importance of site maps cannot be underestimated.

In order to stop the link juice from flowing from your site or page to other external pages, you should add “nofollow” to your outgoing links. Perhaps this is the first time you have read about it, and you can find tons of information on the net. Blogs will usually not have this set in place, and there are plugins available to manage it and make it easier. You can preserve as much link power and page rank as possible when you understand this better. So think about what you want to do and make it happen.

On page SEO doesn’t have to be complicated, and if you think you need to put in a lot of extra effort to optimize your web page, then you’re wrong. Just about all you need to know, that is available to the public, is certainly no problem at all to find. So just do the right things and make sure your visitors are happy with your site because Google looks at that metric.