Have you attempted every means necessary to achieve a higher level for your site when it comes to the search engines? Why aren’t you getting the outcomes you want, then? Many new website owners attempt to rank their sites as high as possible but they fail to utilize the regulations they know to be necessary. The rules search engines set for their ranking requirements are always being changing and the means of optimizing websites are changing as well. If you are aiming to beat your competitors and maintain the first listing for Google, it’s best not to make the mistakes you’re about to read about. Avoiding these mistakes will increase your chances for success, even if you don’ t have money to invest.
On-page SEO
On-page SEO is the most common mistake that webmasters and new internet marketers make. This is an important part of your whole SEO strategy and is completely in your control. On-page SEO is how you arrange the elements on your site to rank well in the search engines. For instance, all your pages should have the heading tags placed properly, along with the ALT tags, file names and titles. You need to be sure to add your keywords to the page titles, in the navigation, and in the ALT tags. On-site optimization is one of the search engine’s ways of giving higher ranking to the sites that will give their searchers the best experience. Your competition is doing on-site optimization but many are going to still be failing the test we are about to study for.
Internal Linking
Internal linking is the ext big problem. You have complete control over your internal linking and need to use that opportunity to make it work in your favor. Not only will your web pages rank higher, which results in more traffic but you will make your site more user friendly to its visitors. Your linking strategy can be your secret weapon that shoots you past your competition because most of them aren’t utilizing it. This is an under applied SEO method that is proven to produce results. And these results last for a long time. If you go to Wikipedia and search for something of interest, you will notice that they have links to many other related topics that are on their site, that is a prime example of internal linking.
Design
Many people either forget or don’t know that there content must be formatted in such a way for the search engines to find it relevant. Design is important but for SEO purposes, having relevant content that is formatted a certain way and matches the searchers query carries more weight. Bad content will not rank well in the major search engines. The norm is to include 3-5 keywords with every 100 words of content and each piece of content shouldn’t be less than 300 words long. The page title should match the keywords of the specific content. Be careful not to include a large amount of keywords in anything you publish.
Above all, it’s important to stay away from excessive flash, but if you include images make sure you’re using ALT tags. Avoiding the above mistakes will most definitely help your rankings and keep you safe from getting banned.